Complete Website Redesign: Sue Ciccone Fine Art
Project Summary
Sue Ciccone is a Pennsylvania-based artist whose work radiates warmth, depth, and an intuitive connection to nature. Sue contacted me to redesign her website into a more functional, manageable place that could support her growing business. She wanted to give her website a refresh and add e-commerce functionality to sell her beautiful original paintings and fine art prints.
Sue already had a body of work and a loyal following. So we leveraged that and built a new site to allow her some room to grow. We redesigned her site on Squarespace, bringing clarity, structure, and e-commerce into the experience.
Key Features
E-Commerce Integration: We set up a clean, easy-to-navigate shop that supports both original paintings and fine art prints. Buyers can browse by category and check out with a streamlined process.
Shipping Strategy: We built in custom shipping profiles to reflect her real-world policies.
Artist Storytelling: Sue’s About page highlights the relationships to nature and quiet moments that shape her work.
Custom Design: We created a soft, spacious layout that lets her art take the spotlight. Neutral tones, subtle type, and intentional whitespace highlight each piece.
Easy Management: The backend is set up for simple content and product updates, giving Sue the ability to add new work and manage her shop without needing a technical background.
The Result
The redesigned site is both a gallery and a storefront that is beautiful, professional, and built to grow with her. It offers a seamless experience for collectors and buyers, while giving Sue the tools she needs to manage her business on her terms.
Explore the site: suecicconeartist.com